Want to start the year off right for your business?
Of course, you do! We all do!
As cliche as it sounds, the start of a new year really does feel refreshing and almost magical. It’s a chance to start all over again, after all. And for business owners, it’s the perfect time to get a head start towards your goals.
However, no matter how exciting the new year is, most people still end up wasting that time on things that don’t contribute to their growth.
How can you get a strong head start and kick off a positive momentum for the rest of the year?
Here are 7 essential tasks to start the year off right for your business.
1. Create a plan
If you don’t have a clear plan for your goals yet, this is the perfect time to do it.
Here are a few things to remember:
–— Be specific.
—– Start with baby steps.
—– Track and review your progress.
—– Don’t be afraid to tweak your plans and goals if they don’t work for you anymore.
Make sure your plans and systems actually set you up for success and help you make meaningful progress throughout the year.
If you want an in-depth and smart guide to goal-setting and planning for your business, check out our previous blog post.
2. Meet and discuss your plans with your team
Whether you’re a team of 500 people or only 2, it’s important to communicate your goals and plans. People will be most likely to help you if they know what you need help with.
Set a meeting with your team and discuss the changes you plan to implement, the milestones you want to achieve, and the systems you want to create. Don’t be afraid to ask for help and suggestions.
Your team or your partner can be a source of motivation, ideas, and feedback. You’ll find that it’s easier to reach a goal if you have other people working with you.
3. Plan your content
Content creation can be stressful and time-consuming, especially if you’re not sure about the content that works for you and your audience. Getting a head start on content planning can save you time and the hassle of constantly trying to come up with new posts and ideas.
Here are a few tips to help you get started on content planning:
—– Revisit your customer avatar & make sure you’re addressing their needs with your content.
—– Review the data from your social media insights & see what kinds of posts work well for your brand & audience.
—– Check out competitor sites & social media content to see the kinds of content they’re producing for their audience.
—– Don’t be afraid to ask for help from your team or outsource your content creation (The Biz Spa, for example! 😉)
RESOURCES FOR YOUR BUSINESS
—– Our Social Media Planning Pack (includes a Social Media 6 Month Content Creation Guide and Social Media Monthly Planning Worksheet)
—– Beginner Business Blog Bundle (includes Writing Your First 6 Blogs Guide and Blog Writing Worksheet)
4. Review your branding
Your branding is not just how your business looks, but how people perceive your business, which includes things like your services, their experience working with you, or your products.
If you’re planning on making big changes this year, you might also want to consider refreshing your brand image.
Here are a few questions to consider:
—– Does my branding still resonate with my business?
—– Does my branding still make me stand out from the competition?
—– Are my website and social media profiles updated?
—– Is my branding consistent throughout all platforms, content, and products?
RESOURCES FOR YOUR BUSINESS
5. Reset and organize your business
“Does it spark joy?”
That iconic Marie Kondo question applies to your workspace too.
Believe it or not, your environment plays a significant role in your productivity and motivation as well. Keeping your office neat and organized can help you save time, make things more accessible, and can even inspire new ideas.
But how and where do you even start organizing your business? How can you make sure you’re not missing a crucial step?
THE ULTIMATE RESOURCE FOR YOUR BUSINESS
—– The Biz Spa’s Business Reset and Organization Checklist (guides you through an in-depth reset and organization process—from sorting your important documents and digital files to taking care of business assets)
6. Tackle a baby step towards your goal
Big and ambitious goals can be daunting to think about sometimes. When the “What now?” or the “Ugh, I don’t wanna do this anymore!” feeling starts to kick in, it’s easier to lose sight of the end result and give up.
By breaking down your goals into specific and actionable baby steps, you’ll be able to make progress one step at a time until you reach your target.
7. Learn something new
The start of the year is also the perfect time to explore new ideas, new ways of working, or new skills and hobbies.
There are always new things to learn as a business owner. And because of our digital age, these new skills, technology, and techniques are easily accessible online.
Not sure what you want to learn yet? Here are a few suggestions:
—– Social media advertising
—– Basic graphic design
—– Website development
—– Finance and accounting
Starting the year off right for your business can kickstart your growth for the rest of 2022. Which of these tasks are you going to do first? Let us know in the comments!
Need help kicking off your year in the right direction?
At The Biz Spa, we help business owners like you through our different marketing solutions and resources, like our FREE Business Reset and Organization checklist!